Whatever you need, Caterlyst will help you identify the best methodology for your research project, advise on sample size and take over as much of your research as you need –whether you need a complete research project including questionnaire design, sampling, data analysis and reporting or just data gathering.

Research and analysis stimulate strategic thinking and decision making  Good market research and analysis reduce the risk of making the wrong decision. So, if you either wish to launch a new product, extend an established brand, plan market diversification or simply assess a current situation or trend, Caterlyst will deliver the solutions.

Caterlyst provides you with the business-to-business information you need to maximise profits in existing, new or developing markets. Our 'out of home' research and analysis expertise and in-depth knowledge of the foodservice marketplace enables us to supply high quality, accurate market intelligence. This means you can implement more profitable business and marketing plans.

Caterlyst's approach to research All our research is tailored to the specific needs of each individual client. Each research project team is compiled to provide the best combination of research skills and relevant industry expertise. Every research project has a dedicated Project Manager and Director, who are actively involved in the day to day running of the project.

On first meeting our clients we take time to understand their business, markets, services, needs and challenges in order to understand their requirements and make an assessment of the most appropriate form of research to provide. All our research is conducted from our own call centre in the UK and we can provide both quantitative and qualitative research solutions.

 "Caterlyst have been able obtain information that is simply not available from other sources."

Marketing Research and Analysis Techniques

Qualitative research

Allows us to explore issues in depth in a relatively unstructured manner, giving us insight into how people really think and behave and more importantly why.

Quantitative research

Provides metrics and statistically based numerical data that measure the response to pre-defined questions.

Hybrid approach

Offers the benefits of qualitative and quantitative research combined with additional services such as secondary research, competitor analysis, lead generation and consultancy.

Contact our research team