Complete and connected company information to help businesses find new opportunities – delivered in an easy end to end sales friendly system designed for teams selling into Foodservice, Ontrade & Convenience
DATA | INSIGHT | EXECUTION
The leading all in one Data and Sales Management Platform for selling to Foodservice and Convenience Sectors, with a proven track record of helping businesses grow. We combine high-quality foodservice and convenience data with a complete customer and prospect information system in one easy solution.
Our database of 750,000 Out of Home businesses gives you all the information you need. It links suppliers, wholesalers, purchasing groups and contractors to give you an accurate picture. But this is just the beginning. We clean your own data, match it and analyse it to give you a detailed understanding of your market and the opportunities it presents.
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For marketing teams Caterlyst provides a unique single source solution for managing the customer journey from suspect to prospect to customer.
Generating high quality, sales-ready leads is a core part of our business. From online response capture, email broadcasting, direct mail to telemarketing lead generation campaigns.
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Easy to read and absorb, Quick Stats are snapshot reports on each core sector with consumer and operator stats and trends summarised in easy to use format.
Our Groups Portal is a detailed encyclopedia of every Multi Site Operator across each sector, with profiles, company information and contacts.
Using the UK’s most comprehensive out-of-home database we can help you focus on the right businesses for you. By giving you a clear picture of the foodservice & convenience sites you are currently targeting, together with those you should be targeting, we can help you create an informed sales strategy. Caterlyst data is constantly updated using a unique blend of crowd sourcing, external data sets and our own editorial research. This means you can always rely on reaching the right organisations and people.
We can help you answer fundamental questions about your business, so you can create a clear and measurable sales and marketing strategy. Whether you’re a start-up or global brand, you need accurate, meaningful and up-to-date data to make the right business decisions. And that’s what Caterlyst can give you. We provide a range of marketing analytics services including visual analytics. These turn numbers into pictures that everyone in the organisation can use to gain an insight into their market.
We help you build and manage your sales pipeline. Caterlyst is a managed offline and online web-based CRM and database service. We set it up to give you one integrated system that manages both your data and your sales activities. It is easy to use and gives you the information you need to identify new prospects, create new opportunities and build valuable customer relationships.
We can help you speak to your audience through relevant, targeted and measurable marketing campaigns. When you use our email, direct mail or telemarketing services, you can view the results from the campaigns directly in Caterlyst CRM system. So you can follow up efficiently and get the results you’re looking for.
Our industry news portal that delivers up to the minute information on company news, industry events, trends and information.
Foodservice News delivers:
For mode details about our readership and banners please see below
Foodservice News Media Pack 2019
Being built specifically for the Foodservice Market, Caterlyst provides many out of the box features that directly addressed our requirements to manage accounts and new business enquiries.
Caterlyst has quickly become a very important tool for our business. It combines great data with easy-to-use, customisable sales pipeline management tools.
Caterlyst’s data stood head and shoulders above other databases because it was built by people who genuinely understand the market.
Having vital sales pipeline information in a real time analysis report has had a significant impact on how we view both sales and marketing activities.
The analysis reports we created from our field sales’ teams activities, using Caterlyst, has helped the business identify and prioritise the key metrics that influence sales.
A targeted campaign to attract more visitors worked incredibly well creating an 18% increase in attendance.
The ease of managing the email broadcasting system is amazing. Not only that it is easy to send out emails but we also have a detailed reporting capability for each campaign.
