Services
Elevate your business performance and profitability using the combination of Caterlyst and our customer management platform to activate your customer data.
MARKET SECTOR REPORTS – Prioritise insight over instinct
DATA PROFILING – Identify your prospect list
DIGITAL MARKETING – Awaken customer interactions
CRM & FIELD SALES APP – Make things happen
REPORTING TOOLS – Visualise business performance
MARKET SECTOR REPORTS
The Caterlyst universe gives a comprehensive, highly detailed set of data, covering anywhere that people eat, drink or sleep away from home. It gives the structure and sense you need to understand some of the most complex, fragmented and poorly understood market sector data in the UK.
Prioritise Insight over Instinct
Caterlyst equips you with the power of data led decision making, making you smarter and more agile than your competitors.
Discover hidden opportunities
Interrogate our data to identify exactly what is happening in your sector, including new openings.
Market structure, size, value and dynamics
How are the key businesses and brands in your sector linked and related? Who are their key people? Caterlyst provides a clear and focused lens to help you to see the patterns and crystallise the opportunities in your market.
Monitor Trends
Caterlyst does more that just highlight market trends, we tell you what they mean. Our detailed reports are developed and curated from a range of insights across all sectors to keep you alert.
Visualise your data
Even when comprehensive, flat, static data files can be of limited use, but our data artisans can enliven your sales and marketing data, making it easy to visualise and priming it for immediate action.
DATA PROFILING
How do you decide who to include on your prospect list? There are a number of tools that Caterlyst offers, so you can pursue the most rewarding prospects, saving you time and maximising the return on your sales activity.
Match 2 Caterlyst
If you already have your own customer data, then we can validate it for you, remove any duplicates, identify and seal any gaps in your information.
Market Modeller
Caterlyst’s unique Market Modeller uses Power BI display the opportunity value of each sector and each operator within that sector, by both category and SKU, facilitating the creation of targeted sales and marketing strategies. Read more about Market Modeller
Site Score & Store Score
Making a sales visit to every outlet is just not practical, which is why Caterlyst developed SiteScore (focused on Foodservice and Ontrade) and StoreScore (focused on Convenience). We produce an accurate 1-10 score for individual outlets, matched to your business, including a traffic light system for open, temporarily or permanently closed, so you can build hyper-targeted marketing plans and call files.
Territory Mapping
Good employees can be hard to find, but we can help you to work out the best way to structure your sales team. How many people do you really need and where would their ideal location be, given current and potential call files?
DIGITAL MARKETING
Awakening passive data. Our in-house integrated customer marketing platform will activate your data, manage all your customer interactions and drive the acceleration of your business.
Customer Management
Develop and record a 360-degree view of your customer, capturing all the interactions that take place. You can schedule and allocate granular tasks across your organisation to make sure that nothing is missed and customer satisfaction remains high.
A Complete Marketing Toolkit
Quickly build landing pages, design nurture campaigns, run surveys, produce newsletters and conduct sentiment analysis to increase the understanding of your customers.
Stay on course
Naturally, you will have access to an array of reporting and analytical tools, so you can optimise your campaigns, based on real time results and check how different options are performing so you can see where to focus activity.
CRM & FieLD SALES APP
From sales pipeline management, to data driven call plans for capturing field based information and requests, through to contract signature and renewal, Caterlyst can help you to get things done and make sure that you never miss a trick.
Lead and Opportunity Management
Our customer management platform works in tandem with your data to ensure all comments, opportunity probability and status changes are synchronised, leaving your sales teams with more time to sell.
Saleslyst App
Empower your Field Sales Teams with synchronised contact and product data, competitor intelligence, site information, observations, feedback and comments. Out of the box functionality with an intuitive interface, helps you to design, customise and update forms to collect field based data from day one.
Seamless Signature Capture
You can trigger quotations and proposals to be sent directly to your prospects, then capture and store the digitally signed documentation, so no more lost paperwork.
Contract Renewals
Our customer management platform can automatically alert your teams to renewal dates in advance and enable a seamless process for resigning business, maximising your retention rates and reducing operational headaches.
Business Process Automation
Direct and manage key business processes in your organisation automatically, for example the delivery of an order, so that the customer experience is consistent and in line with expectations.
REPORTING TOOLS
Effective management starts with reliable information. Caterlyst can provide analysis and visualisation of your chosen key performance indicators in real time.
Sales Team Management
Real time call data helps to identify real-time sales opportunities and our Saleslyst App makes activity visible and transparent, which nurtures a culture of accountability.
Team Metrics
Saleslyst has an in built sharing and leader-board function to promote healthy competition and assist in the management of sales reward schemes.
Stay alert
Whether your team merchandises shelves, secures additional new product distribution, replaces out of stocks, or manages trade compliance, Saleslyst gives you control by gathering and displaying the information that matters.
Reporting
High visibility , Power BI based reporting lets you visualise and share everything from sales team performance to levels of marketing engagement.
Customer Satisfaction
By gathering feedback data directly from the field, Caterlyst can report Net Promoter Scores (NPS) that help to alert you to any dissatisfaction and can prevent churn before it happens.
Book a demo
To find out more about the power of Caterlyst, why not book an online demonstration now